The 3 Biggest Obstacles to CIO-CMO Alignment
According to the 2018-19 Gartner CMO Spend Survey, Marketing departments are the top consumer of IT in most organizations today. That means CMOs are […]
As IT organizations face growing pressure to control costs, improve transparency, and demonstrate business value, IT Financial Management (ITFM) and Technology Business Management (TBM) […]
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IT financial management is entering a new era. As technology investments grow more complex, organizations are under increasing pressure to improve cost transparency, optimize […]
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Trusted Numbers, Better Decisions: Closing the TBM Credibility Gap Many organizations have achieved IT cost visibility through traditional TBM platforms—but visibility alone doesn’t guarantee […]
Read MoreAccording to the 2018-19 Gartner CMO Spend Survey, Marketing departments are the top consumer of IT in most organizations today. That means CMOs are […]
Despite today’s increasing interest and investment in digital transformation, the long-term trajectory of most initiatives doesn’t inspire much confidence. According to McKinsey & Company, […]
Building and maintaining credibility is a top priority for newly appointed CIOs, because the credibility established in the first 100 days of a CIO’s […]
The first, and arguably the most important, step in launching an ITFM program is to gain internal buy-in across both executive leadership and affected […]
In a 1-hour “fireside chat,” GuideWell’s IT BMO, Ginger Allen, shared several valuable insights from her experience leading the organization’s journey to ITFM maturity. […]
As CIO, are you and IT in a strong, offensive position? Or are you often defending or playing catch up? At Gartner IT Symposium/Xpo […]